Performance Analysis Comparison of Life Insurance Company and Private Insurance Companies

Dr. Ajay Kumar; Geetika; Chetna Kohli

doi:10.55524/ijirem.2021.8.6.217

Abstract

In India, the banking and insurance industries have a substantial impact on the inflow of capital and investments. In India, an insurance industry is amongst the most quickly growing economy in the world. India's liberalization movement has had an influence on the insurance business, as well as others elements of marketing and financial infrastructure. The customer is king in the market. The emphasis of life insurances companies is on intangible things. With the arrival of private players, the competition is heating up. To attract consumers and meet their needs, every company seeks to use new inventions and innovative product attributes. The main objective of this research performance analysis comparison of Life Insurance Company and private Insurance Companies. The insurance business in India is critical to the country's economic well-being. It improves individual savings chances, safeguards their future, and aids the insurances sectors in establishing a big pool of the assets.

Keywords

Financial, Insurance Sector, LIC, Private Companies, Service Quality.

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Cites this article as

D. A. Kumar, Geetika, C. Kohli, "Performance Analysis Comparison of Life Insurance Company and Private Insurance Companies", International Journal of Innovative Research in Engineering & Management (IJIREM), Vol-8, Issue-6, Page No-1002-1006, 2021. Available from: https://doi.org/10.55524/ijirem.2021.8.6.217